Spark Media Video Production Agency

MONDELĒZ INTERNATIONAL

CLIENT

We worked with Mondelēz International to create a film celebrating the opening of their new Consumer Research Centre in Bournville. The facility brings together sensory and consumer research in one place, welcoming consumers to test and co-create new chocolate recipes, while over 50 trained sensory panellists provide expert feedback for brands including Cadbury, Toblerone and Milka.

THE PROCESS

We used FPV drone shots to give a dynamic overview of the new space, transitioning into B-roll, interviews with staff, and scenes of tasting sessions. Our animation team also added on-screen text to highlight what panellists were experiencing, giving these moments more clarity and energy.

Our Drone Pilot sitting at desk with FPV goggles on and control in hand in Mondelēz International new research facility.
Producer with Film Crew top following FPV drone inside Mondelēz International new research facility
Sensory panellists at Mondelēz International new research facility with animated words appearing around - cocoa, sweet and chewy

THE IMPACT

The final film showed the new centre in action and gave Mondelēz International a versatile asset to share both internally and externally, underlining their commitment to innovation in Bournville – the home of Cadbury.

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