Helping staff, volunteers and customers learn faster, retain more and get up to speed quicker.
Need to train staff, volunteers or customers? Video is the most effective option. It’s fast to deliver and easier to retain than a manual or classroom session.
At Spark Media, we make training videos for businesses across every sector, from corporate explainer videos to fully immersive VR simulations.
Based in Birmingham, we work with organisations across the UK to plan, film, animate and deliver training content.
We create training videos for healthcare, education, manufacturing, events and the public sector. We work with highly technical and sensitive topics and turn them into training content that’s easy to follow and effective.
THE BRIEF
London Marathon Events needed to train thousands of volunteers to support their races, including the London Marathon itself.
THE SOLUTION
We produced a set of training videos covering what volunteers needed to know to do their roles confidently.
THE BRIEF
Cornerstone VR, part of the Antser Group, commissioned a series of VR training videos to help people understand the online risks and social media pressures affecting young people’s safety and mental health.
THE SOLUTION
We produced a four-part, 360° VR film series designed as a trauma-informed training tool. By immersing learners in realistic scenarios, the experience builds empathy and understanding, helping professionals make better safeguarding and care decisions.
THE BRIEF
Orbit Group required a series of training videos to support their customer care service, helping residents carry out common home maintenance tasks such as repressurising a boiler system and bleeding a radiator.
THE SOLUTION
We produced 18 presenter-led training videos. We added B-roll to show the steps clearly and used simple animations to break up the information and make it easier to follow.
People watch it once and pick things up, rather than wading through pages of text or sitting through a long induction session.
One video reaches everyone, with the same message, delivered the same way, every time.
Videos can be watched again later – handy for refreshers or for new starters joining down the line.
We start by understanding who you’re training – staff, volunteers, customers, patients – and what they need to know by the end of the video. We’ll talk through the format that makes sense, whether that’s filmed, animated, or VR and agree what success looks like before anything else happens.
We build the script together with you. Usually we’ll write the first draft based on what we’ve learned in discovery, then go back and forth until it’s right.
We handle the planning side so you don’t have to. That includes sourcing locations and talent, scheduling, risk assessments, and anything else needed to get the shoot ready to go.
We’ve got a fully equipped in-house team – camera operators, sound techs, lighting techs, editors, animators, producers, and directors – so everything’s handled under one roof, from filming through to the final edit.
You’ll see drafts before anything’s locked in, so there’s room for feedback. Once it’s signed off, we deliver the final video in whatever formats you need – web, mobile, VR, or ready to host on your own platform.
Usually shorter is better. Most training videos run between 2–10 minutes, depending on the topic. We can help you figure out the right length.
Filmed videos work well when you need real people, real environments, or real equipment on screen. Animation works well for processes, data, or concepts that are difficult or more expensive to film. In our experience, combining the two is often the strongest approach
VR is a great option for more hands-on, higher-risk or emotionally complex training situations where just reading or watching isn’t enough, and people need to experience something to understand it properly.
Yes, particularly with VR. We can incorporate things like quizzes, branching pathways, or content that changes depending on what the viewer chooses to explore.
Yes. If your processes change or you need to update content, we can usually amend an existing video rather than starting from scratch – it depends on how it was built.
Yes, we can add subtitles, captions, or translated versions depending on what your audience needs.